As a salesperson, how often have you heard, "That's too expensive" or "I’m not sure now is the right time" when talking to prospects? If you had a nickel, right? One of the most challenging aspects of being a sales professional is learning to overcome objections like these. Objections are a part of the job, but should never be a deterrent to your success. In this blog, we'll discuss some practical strategies you can use to overcome objections in sales conversations.

In today’s competitive market, it’s important to make decisions based on facts, not just opinions. But with so many sources and research, it can be tough to find the right data points. To make it easier for you, we’ve collected a range of powerful data points into this one simple blog.

Did you know that 53% of B2B companies spend over half of their annual marketing budget on lead generation? Did you also know that 79% of all marketing leads never convert into sales? Lack of lead response management is the main cause.

What is the point of spending more than half of your budget on generating leads if you ignore most of them? 

In this age of digital communication and instant response time expectations, every sales team needs good technology to back them up. Many types of lead management software can help sales teams nurture leads through the sales cycle, including content management systems, customer relationship management software, and call response software.

As a result of our approach to rapid lead response, here at Calldrip, we often focus on the experience our clients provide their leads. However, that’s just one part of the picture: we’re also deeply committed to creating a positive customer experience. 

Research shows that consumers expect websites and apps to be eye-catching, cool to experience, and user-friendly, but they are unlikely to take note of any of those things unless they malfunction. These tech innovations aren’t meaningful to consumers if other more important customer service details like speed, convenience, and the right product information at the right time are not evident.

Established as the conversational sales enablement market leader in the USA, Calldrip has been available in the UK and Europe for some time. Success in Europe only truly emerged after their partnership with DCDW who together have delivered phenomenal success to OEM and dealer groups alike.

Your phone dings to tell you a text has arrived. On an average day, how long does it take for you to look at it? For 90% of us, it is less than three minutes. Compare that to the fact that we open only 23% of our emails during the first hour of delivery. After 24 hours, the chances of opening an email drop below 1%. 

Today’s buyers - like today’s sellers - almost always have their phone nearby. As a modern salesperson, it just makes sense to embrace a text-friendly conversational sales approach. 

Companies spend billions of dollars every year on lead generation. However, despite the value businesses place on generating leads, only about half are actually responding to those leads. And even fewer are responding quickly. This is a mistake. Speed to lead can vastly improve your ability to connect with and convert leads to customers.

If you’re struggling to follow-up with leads quickly, a rapid lead response strategy might be right for you.