Sales calls still play an essential role in 2024. Everyone is receiving so much communication, on all different channels, that it may feel like sales calls are less important. However, both qualitative and quantitative data consistently shows that customers want to talk to a real person - especially when they perceive that purchase to be important or expensive. And if you're not providing sales coaching to improve the quality of those calls, and their outcomes, you may be missing out on key opportunities.

So how can you improve the outcomes of those conversations? This blog will help.

In the opening words of his TED talk, American business magnate Bill Gates declared “Everyone needs a coach.” From professional athletes to CEOs, Bill highlighted the fact that the single common attribute among all high-performing individuals was the fact that they have a coach. Why should sales managers and sales reps be any different? 

As much as we love the efficiency of texting and email when doing business, there are times when a phone call is necessary. Some of those times occur during the sales process. The phone remains one of a salesperson's most effective communication channels, helping them make personal connections with leads and close more deals.

Welcome to 2024 – a year packed with promises and, let's be real, a few challenges too. The game has changed. No more waiting around for potential buyers to come knocking at your door. Now, it's all about taking charge and actively chasing those leads to secure success. So, let's dive into the opportunity to rethink strategies for responding to online and phone leads.   As businesses roll with the punches in this ever-evolving landscape, the key is to grab every opportunity that comes our way.

sales coaching is one of the best kept secrets in high-performing sales. We know this from personal experience with our award-winning sales coaching software. But don’t just take our word for it! Here are sales coaching statistics that clearly demonstrate the value.

Sales success these days is more than just “dialing for dollars.” Today, sales leaders need to be adept at building connections, collaborating with other team members, improving systems and processes, and always adding value. The best strategy to get you there? Sales enablement. 

In today's competitive business landscape, achieving and sustaining high sales performance is more crucial than ever. Two pivotal strategies that stand at the forefront of this quest are sales enablement and sales coaching. 

In a business world dominated by Artificial Intelligence (AI) and machine learning technology, it can be easy to forget one simple and incontrovertible truth. People want to buy from people. Customers want to build a solid business relationship with a salesperson to be comfortable with their investment. 

Approximately a quarter of sales are B2B. This is a significant portion of the sales landscape, and one worth paying attention to. In this guide, we’ll explore B2B sales basics, including what “B2B” means, what makes B2B sales unique, and more. Let’s jump in:

While sales may not be the occupation we all dream about as kids, it can be a very fulfilling occupation for those who master sales fundamentals. In sales, understanding the core principles opens doors to endless possibilities and remarkable achievements. As a salesperson, you get the opportunity to impact what you earn directly through commission, build quality relationships with others in your industry, and experience thrills as you convert big deals.  If you are a sales leader, you can ensure your team is set up for success through teaching sales fundamentals through the practice of sales enablement.