In the dynamic landscape of sales, where customer interactions and relationships are pivotal, conversational analytics has revolutionized how sales teams understand, evaluate, and enhance their processes. Why? Because customer service is critical to success. According to a study by Microsoft, 90% of Americans use customer service as a factor in deciding whether to do business with a company. 58% will change companies due to poor customer service.

A recent Harvard Business Review article reported that while lagging behind other business functions incorporating digital technology, "Sales is primed to quickly become a leading adopter of generative AI… AI-powered systems are on the way to becoming every salesperson's (and every sales manager's) indispensable digital assistant."

If you have followed my articles, you know that I am a huge fan of technology, when used correctly. I try to avoid pushing Calldrip in my articles as much as possible. However, sometimes there is no way around sharing the features that the incredible team at Calldrip has created.

Sales technology can transform your business. Today, we’ll be looking at one that may be new to you: lead to call automation. Lead to call automation is a unique lead response strategy that automatically converts inbound leads into a phone call, almost instantaneously. This technology can unlock speed-to-lead. Plus, sparking a real conversation at the peak moment of interest can build strong relationships and dramatically improve sales.

To be successful in inside sales, you need strong communication skills, solid industry knowledge, confidence in your abilities, and persistence. All of these elements are in play when a salesperson picks up the phone. Even today, the phone call is a powerful tool for building connections and generating sales opportunities. So what call tools are you using to make your sales calls as effective as possible?

Did you know that 90% of U.S. consumers prefer to speak with a human when they have questions about a company's products or services instead of interacting with an automated bot? In addition, 63% would take their business to a company that offered text messaging as a communication channel. That is more than six customers out of ten! Can you afford to lose sixty percent of your customers? Have you implemented text messaging into your team’s sales process? If not, now is the time to implement text messaging into your team’s sales process. 

I am Koby Jackson, CEO of Calldrip, a tech enthusiast, and an advocate for enhancing customer experiences within sales. I have always upheld the principle that people buy from people; the human element should always come first. Yes, there is a vital place for technology in our transactions, but it should primarily serve to enhance the customer journey.

This year, for all the changes, brought incredible growth to Calldrip. Not only have new members joined the team, but we’ve also won the AWA award, and launched an international initiative.

The phone is an auto dealer's most essential sales tool. According to a study by Google, 70% of mobile phone users said they would call a company if making a high-value purchase like a car.