What salesperson works 24/7 without taking breaks or getting paid commission? Your website! This fully self-service, consistent, helpful hub for everything about your business is perhaps your strongest marketing and sales asset. 

But is it reaching its full potential? Is your website optimized to generate leads all day, every day? Does it help your marketing team qualify leads? Does it help your sales representatives close more deals?

If not, you may be leaving valuable money on the table. 

In this article, you’ll learn best practices to optimize your site for lead generations and ensure effective on-site engagement.

What a change a year makes!  In 2020, businesses shutdown in response to Covid-19.  Most businesses adapted with strategies learned in prior recessions, cutting costs and laying off employees to preserve cash.

A year later consumer demand has snapped back, complicated with unanticipated supply chain issues and many businesses are struggling to adapt.

Sure, online reviews are a nice way to sway consumers toward your product or business, but do you really know the power they carry for your company?

In the old days, voicemail was the only way for the party receiving the call to know who it came from. These days, an unanswered call gets followed by a text message, asking for a call back.

Small business owners have to find creative and cost-practical ways to generate revenue in an intensely competitive environment. This environment can be dominated by large companies that have an upper hand with a bigger budget and a high brand exposure.

Buyers are inherently skeptical — anyone who has been in sales for any length of time surely knows this. And indeed, buyers should be skeptical. They are responsible for protecting the interests of the company they work for, and you, the sales representative, are an unknown quantity. Here are actions a salesperson can take to overcome skepticism, to win buyers over as quickly as possible.

What is the very first thing your business does with a newly hired sales representative? I would venture to guess that the sales manager begins by spending a great deal of time training the new hire on the ins and outs of your product or service. But do they ever end up delving into the actual art of selling, something to help build a reps actual selling foundation? Far too often sales reps are not coached on how to properly handle customer objections.

We are thrilled to introduce our latest collaboration with Dominion Dealer Solutions, a cutting-edge integration that will revolutionize the way dealers manage their leads and customer interactions.

The Calldrip-VistaDash integration lets you view critical, customized Calldrip data all from within your VistaDash account. Simply define your date range in VistaDash, and click on the apply button at the top of the screen to access your Calldrip account data.