Posts by

Pam Georgiana

Pam is a marketing and communications professional with twenty years of experience in content creation, copywriting, creative brand strategy, and brand messaging.

6 Best Practices to Improve Online Reviews

Image of Pam Georgiana
Pam Georgiana

Did you know that your online reputation can affect your bottom line? It’s true.  Online reviews are essential to every modern sales process. According to recent survey statistics, 95% of consumers read reviews before they buy a product. This is true for all kinds of products.92.4% of survey respondents say reading a trusted review makes them more likely to buy a B2B product. In this article, we’ll offer six best practices for improving your online reviews.

Read more

Mastering the Fundamentals of Sales:  A Comprehensive Guide

Image of Pam Georgiana
Pam Georgiana

While sales may not be the occupation we all dream about as kids, it can be a very fulfilling occupation for those who master sales fundamentals. In sales, understanding the core principles opens doors to endless possibilities and remarkable achievements. As a salesperson, you get the opportunity to impact what you earn directly through commission, build quality relationships with others in your industry, and experience thrills as you convert big deals.  If you are a sales leader, you can ensure your team is set up for success through teaching sales fundamentals through the practice of sales enablement. 

Read more

A Beginner's Guide to Lead to Call Automation

Image of Pam Georgiana
Pam Georgiana

Sales technology can transform your business. Today, we’ll be looking at one that may be new to you: lead to call automation. Lead to call automation is a unique lead response strategy that automatically converts inbound leads into a phone call, almost instantaneously. This technology can unlock speed-to-lead. Plus, sparking a real conversation at the peak moment of interest can build strong relationships and dramatically improve sales.

Read more

6 Types of Sales Call Tools to Help Your Team Lead Better Phone Calls

Image of Pam Georgiana
Pam Georgiana

To be successful in inside sales, you need strong communication skills, solid industry knowledge, confidence in your abilities, and persistence. All of these elements are in play when a salesperson picks up the phone. Even today, the phone call is a powerful tool for building connections and generating sales opportunities. So what call tools are you using to make your sales calls as effective as possible?

Read more

Six Automated Text Response Examples to Boost Your Sales Efficiency

Image of Pam Georgiana
Pam Georgiana

Did you know that 90% of U.S. consumers prefer to speak with a human when they have questions about a company's products or services instead of interacting with an automated bot? In addition, 63% would take their business to a company that offered text messaging as a communication channel. That is more than six customers out of ten! Can you afford to lose sixty percent of your customers? Have you implemented text messaging into your team’s sales process? If not, now is the time to implement text messaging into your team’s sales process. 

Read more

A Quick-Start Guide to Business Text Messaging

Image of Pam Georgiana
Pam Georgiana

How are you currently communicating with leads, building your customer base or enhancing customer loyalty? If you’re like most businesses, email is an important part of your conversational strategy. But have you thought about using Short Message Services (SMS) or business text messaging? You should! 

Read more

How to Get Started with Call Coaching

Image of Pam Georgiana
Pam Georgiana

As long as your sales team has a phone and a computer, they can do their job almost anywhere. But, unfortunately, as many sales teams move to a remote working environment, an important part of a salesperson's job is forgotten by some companies: call coaching.

The2021 State of Sales Coaching Report asked 2,000 sales professionals about their recent experience with sales call coaching. Twenty three percent of sales reps said they received less coaching since beginning to work remotely, 16% said they received much less coaching, and 7% said they received no coaching at all. 

Read more

Boost Your Performance with AI Call Monitoring

Image of Pam Georgiana
Pam Georgiana

Does your team listen back to recordings of sales and customer service calls to identify opportunities for improvement? If so, you’ve already taken the first step to call monitoring. There are a plethora of benefits of call monitoring to your sales, from quality control to coaching. (More on this later.) However, the unfortunate reality is that manually monitoring calls is extremely time-consuming. That’s where AI call monitoring can help. 

AI call monitoring brings new efficiency and deeper insights to this process, using machine learning and natural language processing (NLP) to automatically analyze calls, evaluate performance, and provide actionable feedback.

Read more

5 Best Inside Sales Tools for Faster Close Speed

Image of Pam Georgiana
Pam Georgiana

Did you know that, on average, an inside sales team pays 40-90% less to acquire new customers than an outside sales team? Did you also know that 75% of buyers would rather not meet face-to-face with a salesperson?

Read more

5 Common Mistakes Salespeople Make and How to Avoid Them

Image of Pam Georgiana
Pam Georgiana

The legendary football coach Vince Lombardi once said, "Perfection is not attainable, but if we chase perfection, we can catch excellence." As we start a new year, many of us are taking time to reflect on the crucial lessons we learned in 2022 and set goals for 2023. If you're in sales, chances are one of your goals is improved performance. As Mr. Lombardi stressed, excellence should always be one of those goals. 

Read more